BRITA Filtration Systems "P1000"

This video demonstrates the filtration qualities of the BRITA P1000 cartridges. The challenge was to present the product in the same corporate look in animation as it had been layouted for print in photoshop. The rather complex processes had to be broken down in visually receivable yet pleasant images. A motion graphics environment had to be established to connect all elements. Working with a team of four Motion Designers on this product film was an awesome experience.